Authentic, 
trustworthy storytelling.

Dedicated to the intersection of automotive, transportation, and mobility infrastructure.

THE RIGHT STORY CHANGES EVERYTHING.

The mobility industry is competitive and packed full of innovative companies. It’s time to rethink your approach to positioning.

At Joyride, we’re hyper-focused on developing stand-out storytelling through an integrated communications and marketing approach.

Who We Are
What We Do
Colorful amusement park Ferris wheel with numbered cabins, blue sky background, and two people sitting in one cabin.
A graphic badge with a wavy border, displaying the text 'Joyride' at the top, a large number '65' in the center, and 'PR & Comms' at the bottom.

WHO WE REPRESENT

BIG IDEAS NEED MORE THAN ONE KIND OF SUPPORT

A blue Ford Transit van parked in a designated accessible parking space marked with a green painted wheelchair symbol on the pavement, in an outdoor parking lot near a city park with trees, a lamppost, and a large building in the background.
A man in a blue shirt using his smartphone to charge a device at a Rover electric vehicle charging station. The station displays a large screen with a green charging progress bar and the app interface. The Rover logo and tagline are visible on the wall.

We Don’t
Do Cookie
Cutter

WHAT DO WE DO?

A woman sitting on a black leather couch being filmed by a camera operator in an industrial-style indoor setting with large green plants and a staircase in the background.
Two men standing on a rooftop, smiling and giving a thumbs up, with a drone on a tripod in the foreground and a sign that reads 'birdstop: The Next Generation of American Drones' in the background.
A panel of five speakers at Detroit Moves Forum discussing transforming transit, with an audience in front and decorative plants around.
View Our Work
People celebrating with colorful confetti falling from the sky in a city street.

A true approach to storytelling brings together brand and narrative development with traditional PR, marketing, and engagement.

MORE THAN AN AGENCY. A PARTNER THAT KNOWS HOW TO GET THINGS MOVING.

We help our clients develop unique and stand-out storytelling through integrated brand strategy, public relations, community engagement, social media, event production, and digital creative with deep domain expertise in automotive, transportation, and mobility that is sure to turn heads. We blend the right mix of services to achieve your business goals.

Let's Work Together

From our desk to yours, our team is sharing the inside scoop on everything every automotive, transportation, mobility tech and infrastructure company needs to know about about storytelling and putting your best foot forward,

Hear What We Have to Say

Our team operates on a very specific set of values and domain expertise. We hold ourselves to a high standard and along with that comes high value work for our clients. We make a lot of promises and we hope you know they’re sincere.

Read our Manifesto

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Come Along For The Ride

A wooden chair with a rolled-up newspaper, a black charging cable, and a glass of frothy coffee or latte placed on the seat.